The online sales platform that aligns perfectly with your ERP

Selling online doesn't have to be complicated. Thanks to ERP integrations, Marcando helps more than 150 SMEs streamline their B2B sales.

use cases

Marcando in action

More than 150 customers use Marcando for this:

Ordering platform

Speed up the order process and let your customers place their orders in just a few clicks.

Integrated webshop

Automatically track the sales and inventory of your products in your ERP package.

Online catalog

Relieve your office staff with an always up-to-date online catalog.

Customer portal

All sales information in one place. Customers see their order history, can reorder and manage their data themselves.

Representatives module

Empower your sales team to sell better with actionable insights and easy access to (customer) information—always up-to-date with the ERP!

Business and private platform

Manage both B2B and B2C sales in one platform. Adjust offers by customer segment and keep an overview.

B2B features

Strengthen your B2B sales channels

Marcando brings the customer-supplier relationship online with these smart B2B features

Centralize your online catalog and orders

Manage your products and orders in one central place.

Customizable storefront

From the design to the colors and fonts; completely adapt the look & feel of your webshop to your brand.

Serve your business customers online with ease

Provide personalized experiences to your customers with insight into order history, specific discounts, and more.

Intelligent insights & top-tier support

Improve your online sales with powerful data analysis and reliable support.

Quickly find what you need

Every second counts. Our search function ensures that you immediately find what you're looking for, from order history to billing.

Buy vs Build: Buying as a Better Choice

With Marcando, you get immediate access to an all-in-one solution for your e-commerce. This way, you don't have to build an expensive and complex custom B2B portal yourself.

Start right away with no technical hurdles
Don't waste time with long development processes
Avoid unexpected costs with our transparent pricing model
Grow your business on a platform that grows with you
For whom?

Beneficial for every user

Everyone benefits from Marcando, both internally and externally.

Business manager

Increase operational efficiency with fewer resources. Marcando automates and simplifies sales processes, so you need fewer employees for the same work.

“With Marcando, I can do more with less. My office staff is relieved of repetitive work and my representatives serve their customers more efficiently so that they can look for new customers.”

Office staff

Marcando automates administrative tasks, reducing errors. This allows office staff to spend more time on customer service than on paperwork.

“Thanks to Marcando, I don't have to manually transfer data from one system to another. Moreover, orders are entered immediately, and I can easily confirm everything after a short check.”

Representative

The Marcando representatives module helps your sales team organize their day. With actionable insights into customer-specific sales, back orders and invoices, your representatives are better prepared and can sell more efficiently.

“With a CRM that is linked to our ERP, I can quickly access all essential information for a customer visit. Additionally, all my processed orders are immediately forwarded, enabling faster service for my customers.”

End customer

Through our self-service platform, customers can place orders independently, view the catalog and optionally view the real-time inventory status.

“Two of my suppliers happen to work with a Marcando shop. In addition to placing orders, I also find what I need very quickly, when I need it.”

Customers

The results speak for themselves

Marcando leaves an impression. These impressive figures prove it.

80%

cost reduction

when processing orders with existing customers

50%

fewer calls

for sales support

93

million euro

turnover facilitated thanks to Marcando

99%

happier customers

FAQs

Can I use Marcando only if I already have an ERP?

No, Marcando can also be used standalone to centralize orders. However, it works best with an ERP because it can utilize all data and agreements from your ERP for maximum operational efficiency.

What is an ERP?

An ERP (Enterprise Resource Planning) system is software that helps to connect all the different parts of a company into one central system. This includes functions such as purchasing, inventory management, sales, finance and HR. This ensures better collaboration and overview, allowing companies to work more efficiently and save costs thanks to real-time information.

What is the difference between an ordering platform, customer portal and webshop?

They are all somewhat overlapping terms that can mean the same or something different depending on the context.

Webshop: An online sales channel that is usually B2C-focused, such as bol.com or Amazon.

Ordering platform: An online portal for businesses (B2B) to place orders with suppliers.

Customer portal: A component of both a webshop and an ordering platform where customers manage their information, orders, and invoices.

I don't have images in my ERP, what now?

No problem. Marcando works great without photos, especially in a B2B context. If you do want photos, you can upload them via the ERP or directly via Marcando.

What's the difference between B2B and B2C?

B2C (Business to Consumer) involves sales to consumers. Products usually have a single price, sometimes with volume discounts for large orders. VAT is added, and OSS (One Stop Shop) regulations, which Marcando complies with, play a role here.

B2B (Business to Business) involves sales between businesses. Multiple pricing agreements are often possible, and VAT is less relevant because it's managed internally.

What is the lead time?

An average of 6 weeks, depending on various factors such as the customer's time investment (an average of 16 hours) and the correct use of the ERP. Some projects have already been completed within 1 week.

What is the cost?

For pricing information, check out our pricing page.

Ready to sell smarter?

Get more out of your online store with Marcando. Discover how our platform can improve your online sales processes today.

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