official Odoo integration partner

e-commerce for Odoo

Your e-commerce, seamlessly integrated and plug & play with Odoo

In-depth ERP integration
Maintenance-free
B2B and B2C

The power of Odoo + Marcando

Customer-specific prices

The integration with Odoo ensures that all customer-specific rates are immediately displayed in your webshop.

Worry-free online catalog

Product information and prices are provided directly from Odoo updated so that your catalog always shows the latest state of affairs.

Incoming orders automatically

Once a customer places an order, it is automatically synchronized with Odoo

about

Odoo

Odoo is a suite of open source business apps that meets all your business needs: CRM, accounting, inventory, POS, project management, etc.

Odoo's unique value proposition is to be very user-friendly and fully integrated at the same time.

Odoo believes that business software should be able to meet complex needs without being complicated.

Their mission is to offer software that is a jack-of-all-trades: intuitive, fully equipped, tightly integrated, effortless to upgrade and user-friendly for companies and users.

use cases

Marcando in action

More than 150 customers use Marcando for this:

Ordering platform

Speed up the order process and let your customers place their orders in just a few clicks.

Integrated webshop

Automatically track the sales and inventory of your products in your ERP package.

Online catalog

Relieve your office staff with an always up-to-date online catalog.

Customer portal

All sales information in one place. Customers see their order history, can reorder and manage their data themselves.

Representatives module

Empower your sales team to sell better with actionable insights and easy access to (customer) information—always up-to-date with the ERP!

Business and private platform

Manage both B2B and B2C sales in one platform. Adjust offers by customer segment and keep an overview.

For whom?

Beneficial for every user

Everyone benefits from Marcando, both internally and externally.

Business manager

Increase operational efficiency with fewer resources. Marcando automates and simplifies sales processes, so you need fewer employees for the same work.

“With Marcando, I can do more with less. My office staff is relieved of repetitive work and my representatives serve their customers more efficiently so that they can look for new customers.”

Office staff

Marcando automates administrative tasks, reducing errors. This allows office staff to spend more time on customer service than on paperwork.

“Thanks to Marcando, I don't have to manually transfer data from one system to another. Moreover, orders are entered immediately, and I can easily confirm everything after a short check.”

Representative

The Marcando representatives module helps your sales team organize their day. With actionable insights into customer-specific sales, back orders and invoices, your representatives are better prepared and can sell more efficiently.

“With a CRM that is linked to our ERP, I can quickly access all essential information for a customer visit. Additionally, all my processed orders are immediately forwarded, enabling faster service for my customers.”

End customer

Through our self-service platform, customers can place orders independently, view the catalog and optionally view the real-time inventory status.

“Two of my suppliers happen to work with a Marcando shop. In addition to placing orders, I also find what I need very quickly, when I need it.”

Product Overview

Boost your online sales with ERP integration and business features

Learn how Marcando automates, simplifies and strengthens your sales process.

Serve your business customers online with ease

Give B2B customers a personalized online shopping experience, including customer-specific rates.

Integration with Odoo

Marcando is plug & play linked to Odoo for real-time synchronization of relevant information.

Manage payments & shipments

Automate payment and shipping processes for more efficient processing and reduce errors.

Centralize your online catalog and orders

Manage your product portfolio and customer orders from one central location.

Customers

The results speak for themselves

Marcando impresses. These impressive figures also prove that.

80%

cost reduction

when processing orders with existing customers

85k+

orders handled

without any manual intervention from the sales department

100+

million euro

turnover facilitated thanks to Marcando

200K+

Users

Who regularly order using Marcando based shops

FAQs

What's the difference between B2B and B2C?

B2C (Business to Consumer) involves sales to consumers. Products usually have a single price, sometimes with volume discounts for large orders. VAT is added, and OSS (One Stop Shop) regulations, which Marcando complies with, play a role here.

B2B (Business to Business) involves sales between businesses. Multiple pricing agreements are often possible, and VAT is less relevant because it's managed internally.

What is an ERP?

An ERP (Enterprise Resource Planning) system is software that helps to connect all the different parts of a company into one central system. This includes functions such as purchasing, inventory management, sales, finance and HR. This ensures better collaboration and overview, allowing companies to work more efficiently and save costs thanks to real-time information.

What is the difference between an ordering platform, customer portal and webshop?

They are all somewhat overlapping terms that can mean the same or something different depending on the context.

Webshop: An online sales channel that is usually B2C-focused, such as bol.com or Amazon.

Ordering platform: An online portal for businesses (B2B) to place orders with suppliers.

Customer portal: A component of both a webshop and an ordering platform where customers manage their information, orders, and invoices.

Can I use Marcando only if I already have an ERP?

No, Marcando can also be used standalone to centralize orders. However, it works best with an ERP because it can utilize all data and agreements from your ERP for maximum operational efficiency.

I don't have images in my ERP, what now?

No problem. Marcando works great without photos, especially in a B2B context. If you do want photos, you can upload them via the ERP or directly via Marcando.

What is the lead time?

An average of 6 weeks, depending on various factors such as the customer's time investment (an average of 16 hours) and the correct use of the ERP. Some projects have already been completed within 1 week.

What is the cost?

For pricing information, check out our pricing page.

Ready to sell smarter?

Get more out of your online store with Marcando. Discover how our platform can improve your online sales processes today.

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